Do you know Jessie J?
I asked 10 people altogether and 8 people said yes they had heard of her but 2 people said they hadn’t. This gives me an indication that I have chosen the correct target audience for my video as more than half have heard of her so I am talking to the majority of the right people.
Have you heard Jessie J’s song ‘Who you are’?
I asked 10 people and 6 people had and 4 people hadn’t. This was expectable as ‘who you are isn’t a single yet it is only a song of her album so I wouldn’t expect everyone to have heard it unless they have the album.
Have you ever seen a Jessie J video?
8 people came back saying yes and 2 people came back saying no which I expected as at the beginning there was 2 people that hadn’t heard of Jessie J. I then further asked if yes what’s your take on them. Some of the comments I got back were as follows; there very different, creative, unique, bold, the message of the song is delivered, amusing and eye catching. These comments are all positive so I can say that Jessie makes pretty good videos. The two comments of unique and different also help me because that is partly the idea of my video for it to be different.
Do you like R&B soul music?
9 people said yes and only one person said no which tells me that Jessie J is a R&B soul singer because this is her target audience but it also tells me that there are some people of this target group that do not like her.
Would you like the video to link directly to the lyrics?
All 10 people answered yes and the comments given for why were as follows; because that is what Jessie J does, it amplifies the lyrics and the meaning of the song, reminds you of the lyrics and makes you concentrate on lyrics. These all suggest that directly linking the video with the lyrics is a positive thing and it should be done.
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